Zebra ZC300 Printer UX/UI
I was the Lead UX Designer responsible for Zebra's new card printer. The primary challenge was creating an efficient user experience using only three physical buttons on a low-pixel-density screen, as the device lacked a touchscreen.
To solve the non-touch constraint, I designed a custom menu system, taking inspiration from the direct efficiency of old GSM phone interfaces. I maximized the limited input by implementing contextual menus and icons that dynamically changed based on the user's action. I also incorporated 3D animations for simplified troubleshooting.
The final version was achieved through seamless collaboration with the Human Factors, Industrial Design, and Research teams, leveraging end-user testing to finalize the navigation.
The user friendly UX/UI was critical to the printer becoming the fastest-selling card printer in Zebra history, driving the company from 5th to the 2nd biggest card printer manufacturer globally. The project was also recognized with the User-Centered Product Design Award from the Human Factors and Ergonomics Society (HFES).


Location Based AR
LocatAR is an ARCore based mobile solution for warehouse Drop and Find use cases. It helps locate and retrieve unrecorded, ad hoc items that typically cause delays in poorly organized storage areas (e.g., lost and found).
The app uses certified Android devices to scan pre-printed anchors (physical markers) to precisely record an item's location using AR proximity data. This location is stored in a cloud list, allowing any employee to instantly find and retrieve the item, significantly increasing workforce efficiency.
As the sole Lead UX Designer, I drove this concept from ideation to delivery. I led conversations, defined features, designed wireframes, experimented with the technology, and delivered the final polished designs.




SmartSight
I was the Lead UX/UI Designer for Smart Sight, an automated retail solution. This system uses a robot to scan shelves, providing real-time visibility into stock status (both on shelves and in the warehouse) to prevent lost revenue from out-of-stock items.
My core contribution was shaping the entire solution's functionality and designing the mobile application. I translated the robot's raw shelf data into a precise user experience, delivering clear, timely corrective actions and status reports that free store staff from repetitive inventory checks. The store managers would get a notification if there were missing items. They would then assign the right employees to take action.
This UX-driven system delivered significant, measurable results for retailers. Based on the tests in participating supermarkets in the US:
95% inventory availability achieved.
65 hours of labor reassigned to higher-value work per store, per week.


Active Edge
I was the Lead UX Designer for Active Edge, a critical new shortcut feature for Zebra's TC51 and TC56 devices.
Inspired by the clean simplicity of older MacOS shortcut bars (last used in MacOS 9), I designed an easy-to-reach touch solution to maximize efficiency. I created high-fidelity wireframes and collaborated with the development team to iteratively refine the feature's UX/UI and quality. User testing confirmed that users immediately understood the touch area and interaction model.
The main objective of Active Edge was to provide instant access to the barcode scanner, the most commonly used function. This feature significantly improved efficiency by decreasing the launch time by up to 1.2 seconds.


For a comprehensive look at my earlier work, please visit my Behance profile.